New property app targets 1m users by end of 2017

KUALA LUMPUR — Gowu Portal (Gowu) Sdn Bhd targets one million users for its real estate mobile app, which is designed to provide a consolidated service platform for finding, buying and selling properties in the country by end of next year.

Chief executive officer Kenneth Tan said with a sufficient numbers of users expected, it would translate into 1,000 transactions that could generate an estimated of RM500 million revenue in Malaysia alone.

““We are looking for users across Malaysia and Southeast Asia countries.

“In Southeast Asian countries, we are aiming for an estimated value of RM2 billion in transactions by end of next year,” he said during the official launch of Gowu mobile app yesterday.

“Gowu works to create a real estate community made up of buyers, investors, agents and agencies, and developers on a single platform; thereby making real estate transactions easier and more rewarding for all,” he said.

The app will also be available in other Southeast Asian countries.

“To date, we have expanded the convergence to Thailand, Hong Kong and China.

“Moving forward, we are planning to penetrate into new markets such as in Indonesia and Myanmar,” he said.

Tan said the plan to penetrate into Indonesia and Myanmar are in the early stages of discussion with local authorities.

To date, the group has joint ventures with 20 developers and one financial institution.

Chief operations officer Michael Lim said this new app is launched to cater to both primary and secondary markets.

“Equipped with a uniquely comprehensive set of services, Gowu offers a hassle-free experience for all parties involved in the process, from start to finish.”

Lim said the funders to develop this app are from China and Hong Kong, although this app is a Malaysian made product.

He added the app is completing user’s hassle-free experience, Gowu is also designed to offer a safe and secure platform for all financial transactions.

Also present was Urban Wellbeing, Housing and Local Government Ministry deputy secretary general (policy and development) Datuk Tam Weng Wah who officiated the launch.

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